Derrick Rose Speed Test

Derrick Rose is one of the fastest players in the NBA. To show off his speed while also promoting his new shoe, Bohemian worked with Adidas to create a speed test that patrons of malls in New York City could play. The entire display was a touchscreen television and when activated, you had 30 seconds to tap any many Derrick Rose's as you could as he popped up across the court. The highest scores even got a free pair of shoes signed by Derrick Rose. You think you are fast? Wait till you see Derrick Rose.

  • Date: Winter 2011
  • Location: New York City, NY
  • Client: Adidas, Iris, Monster Media


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